• The “Always” Concept: What We Must Always Do For Our Customers

    1 month ago - By Business 2 Community

    One of the big concepts we teach in our customer service training programs is the concept of Always. This is the backbone of creating customer amazement. When the customer uses the word always followed by something positive, you are creating a predictable experience, and even more important, you are operating in the zone of amazement. For example, your customers might say:
    “They are always so helpful.”
    “They are always so knowledgeable.”
    “They always get back to me quickly.”
    “They are always so friendly.”
    “Even when there is a problem, I know I can always count on them to fix it.”
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