• Fitbit unveils a connected health platform to help you make better life choices

    2 monthes ago - By Fast Company

    The platform uses wearables, digital interventions, social groups, and health coaching to help people get healthier and fitter.
    Employers and health plans have always had a tough time getting employees and plan members motivated to get healthier. The trick is making them want to do it.
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  • Fitbit's moving away from a simple step counter into health coaching as it faces competition from the Apple Watch

    Fitbit's moving away from a simple step counter into health coaching as it faces competition from the Apple Watch

    2 monthes ago - By Business Insider

    Fitbit has a plan to help it stay relevant as it faces more competition from companies like Apple and Garmin.
    It's launching Fitbit Care, a health platform that combines coaching, virtual care, wearable devices, and self-tracking to help employers' and health plans' employees and members get healthier.
    For now, the program is just for consumers whose employers, health plans, or health systems opt into it.
    Fitbit is making a move to become more than just a fitness device at a time when wearable competition is fierce.
    The company on Wednesday announced the launch of Fitbit Care, a health...
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