• What is an AdWords Quality Score, and How Do I Improve Mine?

    9 days ago - By Business 2 Community

    Why am I spending so much on this keyword?
    Why aren't all these clicks resulting in any conversions?
    Why are my ads barely showing and ranking poorly?
    If you often ask these questions when you check the performance of your Google AdWords-now Google Ads-you might have a problem with your ads' Quality Score.
    What's a Quality Score, and how do I fix it? Glad you asked. Let's take a look.
    What's a Quality Score?
    Google's high-level definition of Quality Score is “an estimate of the quality of your ads, keywords, and landing pages.” But how do you measure the quality of those campaign...
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