• What to Include in Your B2B Content Marketing Strategy

    11 days ago - By Business 2 Community

    Wondering what types of content to include in your B2B content marketing strategy?
    Here is what we recommend to consider including in your content strategy. Some may be a fit while others may not. For many B2B firms, it's often a blend of various types of content.
    One thing to keep in mind is that content creation covers a broad category of media and includes everything from written copy to videos to emails to podcasts to webinars to guides. While we will touch on mostly written content here, most, if not all, can be adapted for other mediums.
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