• Get a 10X Increase in Conversions by Addressing this One Core Concept

    6 monthes ago - By Business 2 Community

    There was a time when you could gate an infographic behind a form and gain conversions. That ship sailed years ago and it's been incredibly challenging to use them as a source of lead generation ever since.
    This could be for good reason. They're so available-it feels like everyone has an infographic for something. So, if you gate an infographic there's actually more incentive to look for a similar infographic elsewhere rather than convert.
    Some marketers and digital specialists might even argue that gating almost any content is a bad idea and that there are better uses for content...
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