• The Best Copywriting Strategies to Attract New Business

    4 days ago - By Business 2 Community

    Designedbyjess / Pixabay
    Attracting readers' attention these days is harder than it's ever been, but employing the best copywriting strategies available can help.
    Think about it this way. As a consumer you have more choices than ever before. You can do business with the people and the companies that you genuinely like. If a customer experience doesn't go your way, there's little holding you back from trying somewhere new. When you are in the market to make a purchase, what draws you in?
    Creating a strong brand message means thinking from the readers' perspective. It means you stop pushing...
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  • 5 Ways You Can Use Gamified Recruitment To Attract Top Talent

    5 Ways You Can Use Gamified Recruitment To Attract Top Talent

    4 days ago - By Business 2 Community

    Geralt / Pixabay
    Over the past decade or more, gamification has been effectively used to enhance learning experiences in the education sector. It's helped make learning fun, interactive and highly engaging. Also, students who go through gamified learning experiences have higher retention rates as well. The benefits of gamification have been so impactful that the business world has taken note of it and used it to its own advantage. You now see elements of gamification in marketing and sales, employee engagement and can even experience it in the form of gamified recruitment.
    The benefit...
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