• What you need to know in advertising today

    28 days ago - By Business Insider

    It often isn't banner ads or TV commercials, but word-of-mouth referrals from friends and family that drive consumers to make a purchase.
    But there wasn't really a way for brands to track those real world referrals. Nor was their much tangible benefit for consumers - until now.
    Former consultant and eBay executive Jordan Glazier believes that he has found a way to meld word of mouth with digital shopping. He is rolling out Wildlink, a platform that rewards consumers for making recommendations across social and digital channels, while driving incremental revenue for brands.
    To
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  • Three Ways Commercial Real Estate Lenders Are Going To Change The Way We Work

    Three Ways Commercial Real Estate Lenders Are Going To Change The Way We Work

    28 days ago - By Forbes

    The cutting edge technologies that lenders are investing in today are going to make everyone's lives a lot easier in commercial real estate.
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