• 5 Keys to Owning and Honing Your Brand Identity

    1 month ago - By Business 2 Community

    A brand can be a fragile thing. Make the wrong move with your customers, and your reputation - your brand - takes a hit. Say the wrong thing on social media today and it could take a massive strike. To say that managing a brand is challenging may be an understatement.
    And if you don't really know your brand, it's even more frustrating.
    How is a business owner or marketing manager supposed to own and hone a brand today ?
    As with most things, it starts with small steps. Build momentum by doing the basics right, and you can achieve greatness. It's what most championship teams say. Put in the...
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  • 8 Easy Ways to Promote Your Business With a Social Media Contest

    8 Easy Ways to Promote Your Business With a Social Media Contest

    1 month ago - By Business 2 Community

    Social media has become an essential part of any business.
    In fact, 90% of top brands say that social media needs to be a part of their sales strategy.
    With over 2 billion social media users worldwide, you're no longer limited to people walking into your store to make purchases. In fact, one of the best ways to promote your products is to host a social media contest to drive more sales.
    Still not convinced?
    Here are eight proven ways to use a social media contest to promote your products online.
    1. Promote Your Best Selling Product
    If there's a product in your e-commerce store that's...
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