• Kraft Macaroni and Cheese, a product that's been sold in the US since 1937, has updated packaging and a new name: Kraft Mac and Cheese. Check out the latest box

    5 days ago - By Business Insider

    The old and the new: the new Kraft Mac & Cheese box. Courtesy company
    Kraft is dropping the "roni" from the name of its macaroni and cheese product, the company announced Wednesday.
    The box will now say "Kraft Mac & Cheese," and it will have a more streamlined look.
    Americans have been buying the product, especially during hard times, since 1937.
    Kraft Macaroni & Cheese is getting a new look-and a shorter moniker. While looking for a Friday night no-energy meal - or simply a cheap one - the box you're looking for will be a bit more streamlined later this summer, according to a Wednesday...
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